Ways to Distribute Your Flyers Effectively

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Published: 14th January 2011
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Flyers are an effective form of local marketing. Production costs are low, and it is frequently possible to find students who will distribute the flyers at low hourly wages.

Flyers are an effective way of advertising for events and business specials. Careful selection of location and careful choice of personnel can insure an effective and inexpensive flyer distribution.

The best way to distribute your flyers is to put them up at local colleges, small businesses, and local organizations. A powerful local presence is of the utmost importance for retailers or small businesses. In case your local enterprise is supported and appreciated by the local community, you'll have a reliable cash flow coming in and a powerful basis for future growth.

An easy way to get your flyers on the market is by hiring college students, who are always times on the lookout for odd jobs to make a bit of additional money for the weekends. To recruit college students you need to go to the school office and ask where you are supposed to post help wanted notices. The office will either post it for you or tell you who is in charge of the posting. Once posted you can be sure your notice will get a quick response and enable you to hire a college student willing to work for inexpensive wages. The well placed notices will effectively disseminate information to the University community sooner than many other methods. You could possibly even go one step further and respectfully request the distributors to wear costumes that relate to the theme of your event. Hiring college students is an ideal way to get your flyers posted cheaply and you can then relax and concentrate on different areas of your corporation while they do the leg work.

Another very inexpensive yet effective way to distribute flyers is to put them inside of newspapers being handed out door to door. Contact your local newspaper and ask them to include a flyer inside the newspapers when they are delivered. Some may supply this service without cost and some might charge slightly for it but it won't be too expensive. You will get your flyers distributed to everyone who gets a newspaper delivered in the desired location with no hassle or fuss. As an added bonus, including your flyer inside the newspaper is trust building because people trust the newspaper as a source of honest news.

Another effective way to distribute your flyers in a downtown setting is to hand them out at cafes.Flyers left on the tables will reach customers who are shopping or own their lunch break. Even the wait staff will probably take a look at the flyers during the course of the day. Cafes are an important distribution spot for another reason. Cafes are an important networking spot in the community. Reach a café in your community and it is as if you have reached a significant portion of the population. Ask the cafe staff if you can leave some flyers on the tables. You might even work out a deal whereby flyers handed out at a particular café will contain coupons for that café on the bottom flyer. Cafes are liable to agree to that arrangement as it gives them nice free advertising. You may get a better response if you offer to place coupons for their restaurant on the bottom of your flyers designated for distribution at their café or restaurant. Due to the massive circulation of people through a café, all day, you may reach a large number of viewers while doing little to no legwork. Simply take a bundle of flyers to as many cafes as possible and let the cafe bring the people to you.

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flyer printing company that does quality flyer printing

For your next Chicago flyer campaign use Bulldog to print your flyers

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